On November 9th, John Hanke, CEO of Pokémon Go mobile game maker Niantic, said in an interview that Niantic may enter the NFT market.
Niantic launched a new platform called Lightship to advance AR technology and set up a $20 million fund to invest in early AR projects on the Lightship platform.
John Hanke said that AR technology will bring the real-world meta-universe, layering digital information into the environment around the user, rather than immersing people in the virtual environment.
The mobile AR game made by Niantic focuses on allowing users to go out and explore the surrounding environment.