Morgan Stanley released a report stating that Metaverse’s potential consumer spending market space (TAM) in the United States is as high as 8.3 trillion U.S. dollars.
The report pointed out that Metaverse is likely to become the next-generation social media, streaming media and gaming platform. Similar to the current digital platform, Metaverse may become an advertising and e-commerce platform for offline products in the initial stage, covering real estate, retail, automotive, Games and other fields. At the same time, Morgan Stanley stated in the report that it has discovered more fields that include immersive experience and contact with the metaverse, including clothing, cosmetics, video streaming, home design, music and education.
Morgan Stanley emphasized that the $8.3 trillion consumer spending market space does not include new consumer spending items, such as NFTs and digital collectibles. At the same time, NFT will grow with the development of the next generation of metaverse.