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Indian media giant Viacom18 releases Fully Faltoo NFT, sold out within 48 hours

By Nathen Sharpe

On February 17, the youth, music and English-language entertainment cluster (YME) of India’s media staple Viacom18 released 3,000 Fully Faltoo NFTs that sold out within 48 hours of launch, the company said in a Wednesday press release.

Fully Faltoo is a local award-winning sitcom with 3000 NFTs made up of collectibles inspired by the show’s popular characters such as “Bakra urf G.O.A.T” and “Rangu The Champ”.

Viacom18 stated that Fully Faltoo will continue to release more such culturally oriented NFTs on the Fully Faltoo NFT marketplace, powered by infrastructure builder GuardianLink.

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