At the Adobe Summit 2022 held recently, Adobe CEO Shantanu Narayen said that Adobe sees the metaverse, or virtual worlds and other immersive experiences, as the new wave of digital interaction.
Adobe has launched 3D content creation products including Adobe Substance 3D and Adobe Aero, as well as service platforms including Adobe Creative Cloud and Adobe Experience Cloud for the development of the Metaverse, helping creators Create AR (Augmented Reality) and VR (Virtual Reality) experiences in the Metaverse.